The Answer Economy: Are You on AI’s Shortlist?
Infographic accompanying ScheinerInc.’s Perspectives post on AI purchase shortlists, illustrating the shift from branded search to AI-driven category questions. Covers the brand bypass problem, including the 33% of B2B buyers purchasing from previously unknown vendors and the 69% who changed their planned vendor based on AI chatbot guidance, alongside the solution: earning third-party citations through mentions, reviews and press rather than relying on site-side technical fixes alone.