How Brands Are Cultivating the Individual Retail Investor.
While the COVID-19 pandemic triggered, among many things, shortages of toilet paper, it also escalated the buying and selling of $211B individual stocks, which is the highest level since 2014. Several companies have taken note of this and
To Improve Your Customer Experience, Start by Working Backwards . . . or with Snow White.
By walking in the footsteps of your customer, you’ll be able to uncover unforeseen insights and ways to improve or address gaps in customer service.