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33% of B2B Buyers Never Heard Your Company’s Name

33% of B2B Buyers Never Heard Your Company’s Name

Four wooden number tiles reading 1, 1, 1, 3, representing the one-in-three statistic of B2B buyers purchasing from unfamiliar vendors

Blog header image for ScheinerInc.’s Perspectives post on AI purchase shortlists, examining how AI-powered search builds B2B buyer shortlists before brand names are ever searched, and why one in three purchases now go to companies buyers hadn’t heard of before.

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