What is energizing the power of brand collaboration?
In 2020, there was a growing trend of unlikely brand partnerships. These brand collaborations were being used to shift or elevate a brand’s perception, to prove that the brand was still relevant with a specific audience, or by opening the
To Improve Your Customer Experience, Start by Working Backwards . . . or with Snow White.
By walking in the footsteps of your customer, you’ll be able to uncover unforeseen insights and ways to improve or address gaps in customer service.