With the trust and ear of the CEO and other members of the leadership team, as well as the board of directors, in this post we examine how CFOs can take the lead in accelerating innovation and driving cultural change.
The pandemic has placed organizations, employees and consumers in an all-or-nothing situation, where embracing digital and transformative technologies isn’t just an option, but an indispensable tool in demonstrating their resilience for what comes next.
When it comes to making branding investments more accountable and linking branding to financial performance, CEOs, CFOs and investment firms are cautious when it comes to funding these initiatives to drive growth. However, research found that superior brand performance within a
While selecting the right acquisition target, purchase price and a clear understanding of where and how to integrate acquired resources are a must to ensure post-merger success. Leadership and M&A firms can further increase the odds in their favor by
By walking in the footsteps of your customer, you’ll be able to uncover unforeseen insights and ways to improve or address gaps in customer service.